Work
Selected projects & case studies.

Research Ops, Enterprise software, Change Management
Customer Intelligence at Scale
Designed a research operating model that transformed fragmented customer insights into a shared organizational capability, enabling faster, evidence-based product decisions across 1,800 employees.

Mixed-methods, Research strategy, product strategy, B2C, B2B
Foundational Research for a $5B Product Opportunity
Foundational mixed-methods research that shaped product strategy for a $5B market opportunity.

Enterprise Software, research methods, product strategy, Mixed-Methods
Rethinking Time
Beyond Time & Motion: Designing a scalable research approach for knowledge work